20 Business-Building Practices

Business BuildingYou have nurtured your idea, created a business plan, and secured financing. Now for the make-it or break-it question: How do you continue to grow your business year-after-year?

Building a better “mousetrap” doesn’t guarantee that the world will beat a path to your door. And, contrary to the inspiring message in the movie, “Field of Dreams,” there are no assurances that, “If you build it, they will come.” Increasing demand for your products/services and growing your business is realized by the creation and implementation of well-defined strategies.

Two major factors of marketing are the recruitment of new customers (acquisition) and the retention and expansion of relationships with existing customers (customer relationship management). Once you have converted the prospective buyer, customer relationship management (CRM) takes over. The process for CRM shifts from that of being the marketer, to that of being a builder of relationships. Building customer relationships involves nurturing the links between you and your customer, enhancing the benefits that sold your customer in the first place, and continuously improving the product/service in order to protect your business from competitive advancements.

The marketplace is ever changing; therefore, a marketing strategy that works today does not necessarily mean that the same strategy will work in the future. These changing environments necessitate the need to continually analyze and measure the results of each and every one of your promotional efforts. A system that tracks and monitors incoming sales inquiries, by the lead source, is imperative.

The basis of your business development strategy is the recognition of the concept that marketing is a process and not an event. Building a business is, in fact, building a brand. Building your brand is a process that consistently broadcasts your message through a number of different channels to a targeted audience. The trap in event marketing is that it creates the effect of start and stop marketing and produces gaps in the frequency of your promotional efforts.

The need for a written marketing plan is critical. The American Marketing Association (AMA) states, “Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives”. Your marketing plan is your road map that guides you through the marketing process.

There is a variety of ways to generate greater demand for your business. Whether you are starting a new business or jumpstarting an existing one, you need to identify at what stage of the business life-cycle your company is currently in. This information will impact your choice of strategies.

Here are twenty (20) effective business-building practices:

Review your unique selling proposition: The Unique Selling Proposition (USP) is your biggest marketing weapon and the key to differentiating your business. What is a USP? In essence, it is a simple statement that sums up the unique features, benefits and value that you provide, that no one else can. You arrive at your USP after you identify the features, benefits, and advantages of your company’s products/services. After you apply the same process to each of your competitors’ products/services, then compare and isolate the elements that distinguish you from your competition.
Establish a marketing communication budget:: Determining and allocating a specific amount of money to fund your marketing strategy cannot be overstated. Whether you use the affordability method, percentage-of-sales method, competitive-parity method, or objective-and-task method to determine the amount of your marketing budget, you must pre-establish an amount of money that you will spend on marketing activities to achieve your sales/revenue projections.
Incorporate integrated marketing communications: A management concept that is designed to make all aspects of marketing communication such as advertising, sales promotion, public relations, and direct marketing must work together as a unified force. In practice, the goal of IMC is to create and sustain a single look and message in all elements of your marketing campaign.
Utilize indirect marketing: Needless to say, putting more “boots-on-the-ground” in your sales and marketing activities can pay huge dividends. Some of the more popular indirect marketing methods are networking, strategic alliances, independent sales representatives, affiliate marketers, and dealers/distributors.
Ask for referrals: You know the importance of referrals. But, if you do not continually ask for referrals, you will not generate them. It makes good business sense to always ask for referrals. Just ask your customer if they may know of other companies that could utilize your products/ services. You may be pleasantly surprised by their reply.
Explore different markets: If your products/services are presently being sold to one or two different markets, then it is time to explore the opportunities that may be available to you in other markets. A little brainstorming with your staff about this often produces a good “hit list”. As they say, “think outside the box”.
Consider additional channels of distribution: There are a number channels of distribution that may work for you. For example, selling direct, such as via mail order, Internet and telephone sales. Companies also use sales agents who sell on their behalf and/or
distributors (also called wholesalers) who sell their products to retailers. And finally, there may be possibilities of selling direct to retailers and end users.
Expand your geographic reach: Additional channels of distribution are often needed for you to expand geographically. You may want to consider the possibility of franchising or licensing others to promote and sell your products?
Increase product/service offerings: This is a very common method to increase sales/revenues. Important considerations when evaluating a new product/service offering are: Can the new product/service be sold to your existing customer base? Does the new product/service complement your existing products/services?
Differentiate your business: Differentiating your business means that you define your company in relationship to the competition and that you communicate to your customers the value added benefits of doing business with you, versus doing business with your competition. Differentiating your business also means that you continuously make improvements to sustain a leadership position.
Identify your customers’ competitors: A great source for new prospective customers is your customers’ competition. In most cases, these competing companies have the same or similar needs as that of your existing customers.
Survey your customers: In order to effectively differentiate your business, you need to look at your business from your customers/prospects’ perspectives. A customer survey is a great avenue for your customers to express their opinions, to air their complaints, and to voice their satisfaction with your business. The information collected from a customer survey provides the foundation for your marketing strategy.
Profile your competitors: A competitive analysis lists your leading competitors. It summarizes their products and services, promotional strategies, distribution methods, strengths and weaknesses, locations, offerings, prices, and branding. A competitive analysis also outlines strategies for gaining an edge and defines a course of action to take in order to keep competitors out of your market. The analysis helps you expose the competitor’s weaknesses and areas of vulnerability. With this information, you are better equipped to craft competitive and marketing strategies that you may choose to fine tune your brand and your messaging.
Acquire new customers: This is a given…your business cannot sustain itself without the addition of new customers. New customer acquisition is a process that combines market data with direct marketing tools to identify and reach high-potential prospects and convert those prospects into customers.
Mining your existing customers: It is far less expensive to generate additional business from your existing customer base than it is to generate new business from new customers. A regular review of your customers’ buying history and frequency of purchases can reveal some interesting facts about your customers’ buying habits.
Create customer loyalty programs: As the marketplace continues to be more competitive, more and more businesses are offering loyalty programs. These programs help to transform first-time customers into repeat customers by rewarding them with incentives, coupons, certificates or discounts.
Up-sell: Capitalize on the untapped value of your existing customers by promoting related or more expensive products/services. As an example, your customer who regularly buys golf balls is a strong candidate to purchase golf clubs, apparel and other golf accessories. Make a routine practice of recommending additional items that can be added to your customer’s order.
Merge or acquire a competitor: The benefit of combining your company with another company creates an immediate sales growth opportunity simply from the acquisition of their existing customer base. And everything else being equal, the new “combination business” should have the potential to become even more profitable than the two businesses operating independently. This potential for increased profitability comes as a direct result of both sales increases and operational efficiencies (opportunities to reduce total costs) that accrue from combining the two businesses.
Use SWOT analysis: SWOT is an acronym for Strengths, Weaknesses, Opportunities and Threats. It is an assessment technique that paints an accurate picture of how your business stacks up based on those four factors. SWOT can identify your venture’s pros and cons, so that you can align internal strengths and weaknesses with external opportunities and threats. This exercise is essential to sound strategic planning. With SWOT, you can identify and prioritize the issues that will accelerate success.
Revisit lost customers: According to the research in the book, Customer Winback How to Recapture Lost Customers and Keep Them Loyal, written by Jill Griffin and Michael Lowenstein, a firm has a 60% to 70% chance of successfully repeat-selling to an active customer. A 20% to 40% chance of successfully repeat-selling to a lost customer and only a 5% to 20% chance of successfully closing the sale on a brand new customer. These statistics suggest that a key opportunity exists for businesses to increase or maintain a customer base by mining and evaluating their database of defected customers. Bernd Stauss and Christian Friege make this argument even more convincing in a case study entitled, Regaining Service Customers. Their findings show that the net return on investment from a new customer obtained from an external list is 23% compared with a 214% return on investment from the reinstatement of a customer who has defected.
Bonus Item. Dead prospect files: Dig out your old prospect files and make a “hit list” comprised of all of the old prospects that you think may still have life. Contact each one of them. Express your wish to discuss their present-day wants and needs, as well as, the opportunity to explore the possibility of you servicing their needs.

Which of the above business-building practices have you, can you, or will you implement in your business development strategy?

Tips To Set Up Your Internet Home Based Business

Home Based Business

What are the top three things you should concern yourself about when starting an Internet home based business? Here are some tips to make it in the online business environment.

Setting up an Internet home based business is like starting an actual business. Some people may think that since a business is operated online and from home, it is a smaller-scale venture compared to real businesses. This, however, is a misconception. Some Internet home based business are even bigger and are experiencing more growth than real ones. Starting and operating an online business venture may be a bit challenging when you are new to the field and is used to the conventional business and marketing world. However, there are also many resources on the Internet that you can get your hands on in the actual setting. The difference lies on how you take advantage of these unique Internet resources and make them work for you. Here are some tips on how you can successfully set up your Internet home based business.

PLAN AND SET GOALS

As in any business venture, the key to a successful Internet home based business is to plan. Set goals; determine what you want your business to achieve, and prepare concrete action plans on how you will achieve your business goals. Plan what you are going to need, in terms of investment and tools. In terms of investment, you might need to upgrade your computer for a better one, or you might need to purchase another computer to sustain your business operations. The investment requirements will differ based on the nature of your Internet home based business. In terms of tools, since there are a lot of resources available to you on the Internet, plan which resources can help your business. Do you need to set up a blog site, or join forums to advertise your site? If so, in what way should you advertise? These are just some of the things you should already lay out in detail before you even get started.

PUT YOURSELF OUT THERE

Once your Internet home based business is under way, the next thing you need to do is to advertise! There are plenty of ways to advertise on the Internet. You can set up a blog and write articles about your products. You can join forums and post website ads in various sites that your target customers often visit. You can exchange links with other sites to drive traffic to yours. You can post pictures and videos of your products on your site, your blog, and in forums. Also, master the art of search engine optimization to lure people to your website, and thus, to your product. The more visitors you get, the more potential customers you have!

BUILD A CUSTOMER BASE

Just as any actual business will not succeed without a loyal customer base, you also have to build a customer base for your Internet home based business. It is important to build a relationship with those who transact business from you. Chances are that they can even bring in more customers because of their contacts. Social networking is yet another concept that is very popular on the Web, and it will pay to take advantage of the social networking sites and communities online. There are a lot of social networking sites on the Web, such as Facebook and Myspace, which can help increase your customer base. When you have a loyal customer base, coupled with a social network that continues to bring in more and more customers, your Internet home based business will be unstoppable!

The arena where your Internet home based business will perform in may be different from the conventional marketing world, but the same rules applies. No business will be successful without careful planning, focused goals, a loyal customer base, and a source of customers. Don’t make the mistake of thinking that once you put your business on the Internet, it will grow on its own. The Internet is as wide as the world we live in, and your Internet home based business will only be successful if you’re ready for a challenge

Small Business Start Up Costs

Small Business StartSmall business start up costs can prove to be frustrating and stressful for a beginner business owner. Several entrepreneurs are intimidated by small business start up costs and choose to avoid even trying their knowledge in a small business for fear of not achieving success. Because starting a small business involves many expenses, they often think that having such a business will just lead them to failure. Fortunately, there are various ways to finance start up cost for a business; the ones that can help you some of the mounting business costs.

A business plan is an important catalyst of any successful business. In the absence of business plan, you can not easily get an access to business startup loans offered by banks and investors. Letting them know about your business plan can give them confidence. If you have professional business plan, you are providing a blueprint for successful business because you are making a change for your own business to be showcased to potential business startup funding providers. However, in doing this, you must strive to design a business plan that is really convincing and that pictures your abilities to manage such business reflected in your plan.

A business plan, for the purpose of acquiring a loan for business start up costs, has numbers of components. The first few pages showcases the Executive Summary and the Table of Contents. This is followed by the company descriptions- one of the most essential portion of business plans because this explains the short history, the company backbone, as well as the future plans, to the potential investors. The company description sections also mirrors the plan for business possible expansion. In other words, in this section is where the loan providers are most interested to know.

In the company description, you will need to steer clear of discussing that your business is a startup business. Startup businesses are categorized risky investments by most investors. Instead, convey what you have poured to the industry that you are presently in or plan on entering. You can also discuss the things you did that made others become successful. Another is, you shall discuss the growth of your business in the recent months or years and your forecast growth. You have to be sure that during your business plan presentation, you must be in full enthusiasm and passion for your new business venture and so you will be able to acquire a loan for your business start up costs.

Marketing analysis, in a well-written business plan, must be included. This explains your feasibility/ demographic study regarding your potential clients- this can help to convince your potential investors for your start up costs for a business . This portion of your business plan also tells your potential investors on how you are going to promote your business to clients in your target market. This also must show how intense your marketing research to ensure that your product would hit a great demand.
In order to acquire a loan for your small business start up costs , comprehensive financial plan must also be included in your business plan.

Numbers of new and small businesses struggle with the enormous quantity of small business start up costs incurred in order to materialize their business plan. Many entrepreneurs design a professional business plan to help them offer potential investors with their roadmap that shall poise them for success in their new venture.

Become an Extraordinary Leader

Being a leader, of course you are familiar with the term “With great power comes great responsibility”, by becoming a leader then we become a person who carries a mandate and a very big responsibility. The greater the power a leader has, the greater the responsibility it carries.

In this world there are two kinds of leaders, ordinary leaders who tend to only run the technical SOP as a manager, and extraordinary leaders who are not only bound by the technical routine. He moved beyond expectations as a technical manager. He carries out his mandate and responsibilities not only for the company’s progress but further contributes to building the culture and progress of the nation in a much better direction.

There are at least three things the uncommon leader must possess. First is the purpose. In a television talk show, I stated that I will continue to work until there is no poverty in Indonesia anymore. I am aware that the condition is very difficult to happen, or it may never happen. But I also realize, that as a human being who was born, grew up and tried in Indonesia, I must be part of the building of Indonesia. As much as I can, as strong as I am. That’s what I can give to Indonesia. A country that has given me so many opportunities.

As a CEO with trust and responsibility, I would like to answer the following question in person, “What is my purpose of life?” The question is very important to be answered solemnly and honestly. I quote Steve Jobs’s words, “If today is the last day of my life, would I want to do what I am about to do today?”

Time is precious, the time we have is precious because our time is all limited. It is important to ensure that what we do from day to day, draws us closer to our purpose of life. It’s the best way to give thanks for the life God gives you.

The second thing an extraordinary leader must have is a sense of mission. Great people have one thing in common, they have a very strong sense of mission. Leaders are great people, who are given a great mandate to lead. Trust to take the company from this moment into the future. Trust to make things better. Making Indonesia more advanced, fair and prosperous.

Angela Duckworth, an American psychologist introduced the term “grit” as a determinant of success. Grit is a combination of purpose, passion, and perseverance. The existence of grit makes people will be consistent, test-resistant, and tireless in realizing its mission. The existence of grit makes us wake up most early, come home at night to ensure disciplined and militant execution. Grit that sets you apart as an extraordinary leader with ordinary leaders.

Make or break the company or organization you lead is in your hands. The same is true in the context of the nation and state that the make-break of this nation is also the responsibility of you and all of us as leaders. Humans who have a sense of mission is a man who has finished with him. Placing a more noble interest above self-interest. Mother Teresa is an almost perfect example of a sense of mission. His whole life is dedicated to humanity.

The third thing an extraordinary leader must have is values. I quote the words of the late Mr. Benny Subianto, “We have to change with changing time, but we have to hold on to unchanged values.” Great power without strong values ​​makes people greedy, cruel, ethically disabled, and defective in integrity. Power without values ​​dwarfs, weakens, can even be deadly.

Families fall apart because of the insignificance of values. Many companies are not sustainable because of their fragile values. The state is destroyed and does nothing because it ignores the importance of values. Many problems of the Indonesian nation, which also occur because of the unequal values.

I, you, we all have the same responsibility to live the values ​​within our own sphere of life. Strong values ​​must start from the harmony of words and deeds of leaders. No more, no less. We must be leaders who become role models. Leaders who walk the talk.

Building a business is building values. Businesses built without values ​​are undoubtedly messy and will not last long. Our responsibility as a leader not only stops producing exceptional financial performance but also becomes a part of the nation to build a generation with strong values. Values ​​that begin with integrity.

We all have moral responsibility. How much easier will our nation’s entire development effort, if all business players are also called and take a real part in the cultivation of values.

Less for self, more for others, enough for everybody. Being a leader is not easy. It contains a great and noble mandate, not merely to pursue and prioritize personal interests, but to have a positive impact for many. That is the reason of being from true leader.

I will close this paper by writing down a sincere and simple promise about values. This promise is also a guiding principle for all leaders in this country we love. Today, I promise to live life transparently and honestly, to give more than expected, under any circumstances, to put humanity and a nobler purpose above personal gain, to be a humble person, to open up, and to keep improving self. This promise I declare sincerely and wholeheartedly to myself, family, company, Indonesia, and God Almighty.

From detik.com

World Economic Forecast from IMF boss, China to Donald Trump

Christine Lagarde, Managing Director of the International Monetary Fund (IMF), reveals many things happening in today’s world. Starting from the forecast of world economic growth, China to various policies taken by the President of the United States (US) Donald Trump.

The IMF has just revised its projected world economic growth, from 3.5% to 3.6%. In the midst of global uncertainty there is still an optimistic projection.

“What we see is that recovery is very strong,” Lagarde told a seminar in the series of IMF-World Bank Annual Meetings in Washington on Thursday (12/10/2017) local time.

Recovery has happened quite rapidly since the onset of the global financial crisis in 2007. This is driven by investment, consumption and trade. When divided by group of countries, the world economy is not only sustained by developing countries. But also developed countries.

The US is projected to grow 2.2% this year or higher than the realization of 2016 which amounted to 1.7%. Europe with 2.1% (from 1.8%), and Japan 1.5% (out of 1%).

“But the recovery is not really done yet,” he said.

Last year, Lagarde stated that 47 countries experienced negative growth, coupled with a row of countries that fall into the fragile category. Over the issue, some countries even hit social and political conflicts and harm the general public.

Therefore, according to Lagarde, this good condition must be perfected with long-term policy. So if there is turmoil in one country, whether because of economic or geopolitical problems, the impact received by other countries is not too big.

“It’s a good time to take a useful policy for society in general and recovery can take place on a sustainable basis,” Lagarde said.

There are some policies recommended by Lagarde. Among other things, the certainty of the run of recovery. As with the monetary side, there are policies that support sustainable recovery, while also managing the risks that can occur in the financial sector.

From a fiscal perspective, according to Lagarde, a country must be ensured in a sound financial account. Government spending should be directed to productive ones, such as infrastructure, social security, education and women’s access to employment.

“The state must also take advantage of this good situation by maintaining the ratio of debt to Gross Domestic Product (GDP),” said Lagarde.

Lagarde realized, the recovery is also full of challenges from within the country. For example, protecting the progress of financial regulatory reforms, addressing climate change, improving the global trading system to the impact of technology on employment.

 

China

China’s economic forecasts changed from 6.7% to 6.8%. The fiscal stimulus policies pursued by the Chinese government are beginning to have a positive impact, as the main factor.

Consumption economy is China’s priority for investment-based and exports. This is in line with efforts to cut the trend of economic slowdown from above 10% and then to 6% level due to the decline in global trade.

Lagarde reminded China to be quicker to prepare a policy of anticipation of high credit growth in recent times. The ability of parties to pay off matured debts must be carefully considered in order to avoid turmoil in global financial markets.

“SOEs’ reforms and continuing to keep pace with credit to control China’s financial risks are well-received by all,” Lagarde said.

 

Donald Trump

As President of the United States (US) the presence of Donald Trump, bringing a great policy in the field of trade. Upon exiting the Trans-Pacific Partnership, Trump announced to review the North American Free Trade Agreement (NAFTA). NAFTA involves Mexico and Canada.

First, according to Lagarde, negotiations will definitely continue in this issue. The right position as a solution will be taken each side through the various maneuvering space available.

Secondly, Lagarde explained, NAFTA has been going on since 20 years ago. So that does not mean there should be no evaluation of the countries involved. According to him need to record things that have been achieved and also miss the goal. Moreover, the trading system is now experiencing significant changes.

“Yes we 20 years ago communicate with mobile phones using digital for various activities? Maybe not, so when there is this negotiation, then please proceed,” he concluded.

Today's Business Professional

The term “Business Professional” evokes a certain persona. We think of the person in a business suit, with a brief case, going to an office to do business. The vision includes ‘in person’ meetings with business colleagues and clients, reporting to a boss or supervisor or in some way being accountable for one daily output or production.

This is not necessarily the persona today. Many business professional are now working from home, in their causal clothes, even, sometimes, their pajamas. They are accountable to no one but themselves. They carry no brief cases and their business meetings are conducted via the phone, video connections and the Internet. This is today’s new business professional.

What is necessary to conduct business in this fusion? Well, almost certainly, an Internet connection and a phone (although the phone may be an adjunct to your Internet connection). You’ll need a business plan/strategy and the knowledge to implement it. You won’t have to devise all these plans and strategies yourself, there are many business opportunities already researched and laid out for one to follow. Some opportunities require a great deal of thought and implementation. Others just require you to follow a plan.

It is helpful to have an array of business tools and skills. Or, at least, access to resources that can provide the tools or skills needed for one’s business transactions. The best business people have learned to utilize other people’s skills to carry out certain aspects of their business. One need not be a “super sales person” to sell their own products. One need not be a “great” graphics designer to produce that “great” promotion piece. Need an article directed at a particular niche, you don’t have to be a “great writer,” you’ll find an abundant supply of PLR (Private Label Rights) articles oriented toward virtually any niche you can imagine. And so it goes with almost any aspect of today’s business.

Virtually all skills, tools and resources one needs to conduct almost any kind of business are available on the Internet. Need someone to “sell” your products — create an affiliate program and enlist the help tens to thousands of willing and able “sales people.” Need graphic design for a promotional piece or a web site design? Run a simple Google search for the type of project you have in mind and you will find many qualified associates to work with.

Want to promote your own product, then maybe you need an SEO (search engine optimization) consultant to help you be found by your target market. Or do you even know who your target market is? There are many researchers available on the Internet who can help you define and find just the right market segment.

Many “New Business Professionals” do want to do all or most of the actions making up their business themselves. Whether you want help with the actual actions comprising your business or want to do it all yourself, the Internet can increase your reach and the perception of your size. People want to deal with the largest, best business they can find. With the proper plan and strategy, your business can fit the bill. Having as much business knowledge and as many business tools possible will help create the success you desire

Cash Flows . Timing Is Everything When It Comes To Financing Business Cash Flow And Capital Management

Working Capital is an area of business that requires solutions that revolve around timing. Timing is everything when it comes to the fundamental problem of managing and solving the cash flow conundrum!Let’s examine some of those solutions using the example of a company trying to grow… which is what it’s all about is it not?!

This is when what we could call your ‘ cash flow cycle ‘ needs to be both understood… and addressed. That’s because the concept of timing has just kicked in … your have produced your goods or provided your services and a specific amount of time has lapsed as you now generate revenues via invoicing… and wait for payment. It’s no secret that that whole cycle varies between each company and industry. But whether your cycle is 30 days or 120 days the effects of that timing require certain activities to be financed.

The timing around this cycle, as well as the solutions that your bring to bear makes or breaks your overall liquidity and solvency – aka ‘ Survival’!Example of the need to finance that cycle are should be quite clear – your firm must buy supplies or inventory, at the same time taking on payables. Wages and salaries must be covered and then you’re in the waiting game when it comes to delivery and acceptance of your goods and services, as well as final payment from your clients based on your credit terms. It’s therefore no secret to the business owner to see that using our example it can easily take those 30-120 days for a dollar to in effect flow through your company.

Again… it’s ‘ timing’!When you look at your balance sheet you see that the ratios of current assets and liabilities have also changed dramatically. You’re unfortunately less liquid and this can only be solved by financing the shortages you have carried. Of course your customer could pre pay you in advance for orders, or pay you ‘ cash on delivery ‘ but that’s not the perfect world we dream about.Financing business cash flow is all about monetizing and managing your assets.

Solutions in Canada include:

Receivable financing
Commercial bank lines of credit
Asset based lines of credit
Sale lease backs
Tax credit monetization
Purchase Order and Supply Chain financing

Utilize one or a combination of solutions to manage the ‘ patterns’ of financing that your business needs. Seek out and speak to a trusted, credible and experienced Canadian business financing advisor who can assist your with putting together a solution that addresses the timing of cash flows and capital in your business.

Business Credit Cards Help Businesses Manage Finances

Business owners are faced with more than just the direct challenges that are a result of operating their businesses. Not only do business owners have to perform the duties of their specific business; but they also have the responsibility of managing any staff, and keeping track of finances.

Business finances can be a nightmare! Most business owners are very pressed for time, trying to get everything accomplished- and it could be their record keeping suffers as a result of the lack of time. Business credit cards can help you resolve this situation, and actually save you time and money. You might be wondering how a credit card could save you money, considering they have interest fees and finance charges and all sorts of “hidden” expenses; but with the right business credit card, your financial record keeping will not only become easier to manage, but will in fact reduce the time it takes you to pay your business expenses and saving that time will result in your ability to put your time into money-making activities.

Pay All of Your Business Expenses With a Single Credit Card

The first step to easier financial management and record keeping is to obtain a business credit card and designate it your one-and-only method for paying your operating expenses. Whenever you need to purchase business supplies, make a utility payment, order lunch for staff appreciation day you’ll whip out your new card and that’s where the charges will go.

That means you won’t pay with a personal check and have to transfer funds later to make sure you’re keeping your business and personal money separate. Using a single credit card for all your business needs means at the end of the month, you’ll receive a statement that itemizes every expense you had for the month.

Have you discovered the value in this yet? When you pay for everything on the single credit card, you’ll receive a single statement with a list of everything you’ve purchased or paid for, all in one- convenient place! You’ll easily be able to divide your expenses into categories for tax reporting purposes, and see at a glance what you’ve paid for the month versus what your business income was for the same month.

Give Key Employees a Business Credit Card

If you have office managers or other staff that have to make purchases for the business from time to time, there is a simple solution to this situation as well. Simply order additional business credit cards in the employee’s names and all of their purchases will appear with yours on the itemized statement. Many credit card companies will divide the purchases by each of the credit cards you have on the statement, so you can also easily see at a glance which cardholder made which purchases.

Easier Checkbook Balancing

Once you’ve begun making all of your business purchases and expenses using your business credit card, you’ll find that keeping your checkbook under control is a much easier task! Rather than having numerous entries throughout the month, you could very well have only the need to write out just one check each month to pay your credit card balance. It’s much easier to balance a checkbook with one or two transactions than one that has a few hundred checks and ATM card purchases going through each month!

Additional Benefits of Using Business Credit Cards

In addition to each of the benefits described above, using credit cards for business expenses makes it possible for you to earn rewards from various rewards programs offered through card issuers. You could be earning cash back or airline miles, among other benefits, that build up rapidly when you use your card to handle all expenses each month.

Writing an Excellent Business Plan

It takes a lot of hard work and dedication to start a new company, and several other factors that require quite a bit of effort and hard work. Before a potential business owner actually starts the company, he or she must carefully plan out the basics and specifics of what the company is going to do and how it will do those things. Preparation is the key to starting and maintaining a successful business.

Entrepreneurs who have high ambitions of creating and owning a new company must begin the process by creating a rough business plan. A business plan helps the new owner to sort out all of the details and necessary arrangements of the company. The plan itself covers many different principles of the company’s regulations and inner workings.

The first creation of the plan will not be perfect, but it should include a general outline of what the business is going to accomplish. After some time, however, it should be trimmed, edited, and solidified until it eventually becomes an official business document. With a professionally created business plan, the implementation and creation of the actual company can more effectively take place.

Once they have realized the true importance of having a business plan, new business owners must also learn how to write a business plan and exactly what kind of information to put into it. There are many different things that can be included in the business plan that establish the foundation of success and growth for the company. It must be organized extremely well and should be designed so that anyone can read and understand the specifics of the business.

A plan’s introduction is exactly what it says it is: an introduction to the company. The introduction should carefully outline the goals and objectives of the company and put them into phrases known as mission statements or company slogans. If a business theme or motto can be created and put into the business plan, this will greatly enhance the productivity of the business in the future. Every owner and employee of the company will know, from the very beginning, where the company is headed and what direction that it should go.

The most important part of the company’s business model must also include specific directions on how the company will achieve its goals and objectives. It describes absolutely everything that the company will do, obtain, purchase, and sell in order to grow and be successful. Once again, these specific procedures and information should mainly revolve around the principle idea of the company’s theme that was created and implemented at the beginning of the business plan.

At the very end of a company’s business model it generally describes to people where the company will hopefully be in the next ten to fifteen years. This part of the business plan allows potential owners to express their future dreams and allows others to see what the future potentially holds for this specific business.

When properly written and implemented, the company’s business model will ultimately impact the success of the company and will help sustain it in the future. Organization and compulsiveness are the keys to an effective business plan.

Learn How Make Your Trevo Corporate Business Grow

Trevo Corporate History

Trevo is a Network Marketing Company that was started by Mark and Hollie Stevens who are very well experienced in the MLM Industry and their headquarters is located in Oklahoma City. But if you are in Trevo Corporate you may be asking yourself if its an excellent way to make money or not?

The Trevo Corporate Product

Well first of all the companys main objective is to be able to revive the body into good health by offering a nutritional product or beverage that contains tons of nutritional supplements such as camu camu berry, acai berry, mangosteen, maqui berries, goji berries I mean I could go on and on.

These products are also good for losing weight, having more energy, reversing the aging process while building up your immune system. This nutritional drink is about 32 oz in size and you only take need 1 to 2 ounces daily. Another good thing about it is even safe for kids to take it.

Trevo Corporate Compensation Plan

Lets talk about the compensation plan for a minute. It seems to be pretty interesting because you can earn income from others who join the business opportunity.

Trevo has 8 different ways you earn money with them:

1. Retail Sales- You can purchase products at wholesale price and resale them at retail price. They also have a Preferred Customers Program that you can enroll in and earn bonuses from it.

2. Power Start Business System  Every time you personal enroll a Life and Health Coach with the purchase of one of their Power Start Business Systems, you get paid based on your qualification and the system your enrollee purchased.

You also gain access to Trevos back office system along with a lead capture system, email campaign and a personal website. Depending on your qualifying level and the system of enrollee purchases the commission is 40%.

3. Matching Bonus- As your team duplicates the matching bonus is 20%.

4. Group Volume Commissions- Depending on your qualifying points earn Group Volume commissions $10 for the first and second generations of your group. $5 for third through eigth.

5. Bulk Pack Commission- First through fourth generation receives commission up to $183.

6. Pool Bonus- Up to 15% paid out to of companys group volume.

7. Leadership Bonues and Incentives- Earn up to $1,500 monthly for a luxury vehicle as well as trips.

8. Charity Bonus- Charity donations

I personally am not in the Trevo Corporate Business Opportunity but it seems like they are a really good company to work for. I am going to share some secrets with you just in case you are one of the many trying to figure out how to seriously grow your business.

Most MLM Companies focus on sponsoring and recruiting a ton of reps. Their aim is on telling people to be duplicatable by getting out here and recruiting family members and friends while standing around talking to people.

The problem is most of the time family and friends are the ones that arent really interested in your business anyway.

Which is the main reason why 97% of distributors are falling in this industry.

Secret To Trevo Corporate Sucess

If you are an independent distributor for this company then the secret to being successful is learning how to market and generate leads for your business. Personally this company wont teach you how to do this because marketing isnt duplicatable. Especially when the companys main goal is on recruiting tons of people as fast as they can.

One of the main reasons you need to learn how to market is because you may have a hard time trying to persuade people into buying your products if you are unaware of what you are doing.

Unethical Behavior In Business

The sad truth is there are people who part take in unethical behavior within the workplace. Unethical behavior includes a variety of activities. Some unethical business behavior may include lying and changing the number of hours they have worked, making a long distance phone call on the business phones, and copying business software so they can use it at home. There can be more serious unethical behavior such as altering business records. There are also behaviors which are deemed as unethical and behavior that is illegal but ultimately is up to the business to decide if the behavior is illegal or not.

When a employee discovers someone that is being unethical, it can sometimes test what their own ethical values are. Sometimes behavior that is unethical and not illegal can fall under a grey area such as, what is right or wrong and can make it difficult to know what to do when they encounter it. However, people will also have different opinions on what is ethical and what isn’t. An example could be saying that it okay to say a white lie, and they make it okay because they can justify it their mind.

The employees own sense of what is right or wrong, comes into play when they witness someone else doing something that isn’t part of the companies standards. The employee will need to address how they are feeling about the activity and will they inform on the activity or do they turn a blind eye.

When the employee witness the employee doing something unethical a decision is made in what to do about it and so they are presented with a number of difficult options. Should they go and talk to the person or do they go and speak to the supervisor.

There are techniques that are put in place to make it easier to help with the decision and manage unethical behaviors. The company needs to create a policy for the company, that is signed by each employee so, they are aware on what to do. This will minimize the awakened feeling of what to do when seeing someone act unethically.

The second part is to show a outline of what will be expected of the person when they discover someone doing something unethical. It should also have the person that needs to be contacted and what the process is involved in doing so. Having a clear set instructions, will have a more proactive way on reporting on someone who is doing something unethical. So, by having this it can deal with this issue easily and quickly before it becomes a big issue.

The consequences should be clearly stated of what the unethical behavior is. That way, the person who witness the activity is aware of what to do which lessens the risk of someone not reporting something that is unethical.

Community Assumptions And Business Responsibility

Social responsibilities lay in business framework
Most people think of business simply as a way to generate money. While this may be a primary motivating factor for some, it also carries many underlain responsibilities. Business owners become part of the infrastructure of the community. They supply a service or product which fills a need of the community.

The common bond linking community and business lies in each others realization of shared assumptions. Business realizes they fill a need, desire or fixation of the community and the community realizes who their contributor is. While community can survive without business, business on the other hand cannot exist without community. No community is self sufficient and no business is customer free.

Business must develop social programs and policies that can be seen as responsive to social expectations, but not necessarily limited to socially demand. A firm having social awareness is in tune to its customers requirements as well as its viewpoint.

There are three main driving forces between business and society:

1. The idealistic outlook: primarily relates to principles and social responsibility,
2. the institutional outlook: Its expression of social responsiveness
3. the organizational orientation: primarily relates to policies and management of social issues.

There are four Basic Models of Business Relationships
1. Humanitarian – adhere to principles of compassion and reinvesting into the community
2. Ethical – adhere to principles of honesty and decency
3. Legal – adhere to all laws and regulations
4. Economic  adhere to making a profit.

While a certain responsibility lies in being a good corporate partner and citizen, the most fundamental business responsibility is that of economics. The primary reason for being in business is to make a profit. Business exist for generating revenue for the business and in so doing, provides revenue for its employees. All other business responsibilities are based or established upon economic assumptions which is the responsibility of the people in charge. Without this statement the prognosis of future success becomes nothing more that arguable considerations.

While plotting a course of action, businesses are expected to operate within the framework of societal law, thus carrying the burden of legal responsibility. Likewise, legal responsibility is restricted to the letter of the law, while the spirit of law is
reserved for ethical reasoning.

Next, businesses are expected to have an ethical responsibility which is defined as any and all activities or practices which are either expected or prohibited by society members even though they are not written into law. Ethical classifications are further separated from legal activities by use of negative definition: ethical responsibility relates to those social expectations and norms not yet codified into law. In the same line, philanthropic responsibility designates those areas of voluntary social involvement not specifically
prohibited or demanded of companies because of their economic, legal, and ethical responsibilities.

Business also carry as a philanthropic obligation to contribute to its community. This responsibility is discretionary in nature and seen as an investment in future growth. Even though this is not a requirement it is a necessary and sufficient obligation that socially expects from responsible businesses.

Theoretical Assumptions

If the economic role of the business is reduced to the narrow emphasis of profit it then could become blinded to making of contributed economics. This posturing leaves out the need for community relations.

There is another scenario to consider which is in contrast to the ordinary view, the so-called separation thesis. This is when businesses focus either on profits or social
concerns but not on both. This rises a question of debate that businesses can not only be profitable and ethical, but they should fulfill these obligations simultaneously. Can a business be profitable and disconnected from community? In todays world, franchising brings business into a community while being completely detached from community needs.

The clear-cut separation of business from community raises the problem of coexisting within a harmonious environment. Even though a business may appear to be separated the burden of responsibilities still apply. The business provides a tax revenue as well as product, service and employment. There are interwoven responsibilities which represent the stimulus for economic considerations.

The social pressures imposed on todays business are decreasing in importance, whereas economic and legal responsibilities are a requirement and ethical practices are vaguely expected, charitable contributions although desired, are completely voluntary.

A good business citizen, while striving to fulfill all its responsibilities, will actually apply
the necessary priorities to secure its status in the community.

Businesses have a responsibility that goes well beyond the demands of law and common morality. They set as examples of good moral judgment and community responsibility.

Happy Trails

An Introduction To Japanese Business Culture

When doing business in a foreign country it is always vital to understand differences in culture. This helps to avoid misunderstandings and allows development of positive and long-lasting business relationships. Knowing the differences in business etiquette between British and Japanese culture could be what lands you a lucrative contract or a lucrative new job. While Japanese businesspeople understand that you will not understand all of their culture and business etiquette they will notice and appreciate your genuine efforts.

Relationships
The Japanese generally do business based on personal relationships. Being introduced by a person who has a good relationship with the company is very helpful. You may be given a small trial to prove yourself. Even if this request is non-profitable, completing it quickly and well helps develop a long-term relationship.

Gift Giving
Gifts are very important in Japanese culture. Always give a small gift at the end of a meeting to the most senior member. Consult with a Japanese person on an appropriate gift. Many flowers such as camellias are associated with death and potted plants encourage sickness. If you receive a gift, do not open it in the presence of the giver.

Business Meetings
Meetings should be arranged by telephone well in advance. Punctuality is imperative. Seating is arranged with the most junior member nearest the door and the most senior furthest away. Do not be surprised if meetings contain several people, even if you thought it would be a one-on-one meeting. You will be expected to have a document containing information about your company, testimonials from customers and other companies and newspaper or magazine articles. It is best to come to a meeting with your best offer, as this is what will be expected.

Communication
Consensus and group decision-making is the norm in Japanese culture. Questions should be phrased in such a way that even negative answers can be given with a yes. For example Do you think this is a bad idea? rather than Do you agree?. Japanese businesspeople may be silent while considering issues and may close their eyes while listening carefully. Confrontational negotiation styles such as raised voices or anger will be frowned upon. Contracts are generally broad with room for re-negotiation and flexibility rather than rigid and point-by-point. However, written contracts are always expected.

Business Dress
Japanese business culture is quite conservative and avant-garde fashions will not be appreciated. Conservative business dress is always appropriate in Japan, especially for women. Suits should be dark-coloured without flashy accessories.

Business Cards
Business cards are very important in Japanese culture and you should always have a ready supply. The quality of your business cards and their condition is highly important also. When you receive a business card examine it carefully and treat it with respect. After meetings, place received business cards in a special case. Investing in business cards written in Japanese is a gesture of goodwill that will be appreciated. Give and receive business cards in both your hands and with a small bow.

Don't Just Look For Jobs, Look For Business Opportunities

There’s an ongoing debate whether it’s better to look for business opportunities or jobs. Well, the benefits of business opportunities are looking brighter than that of jobs.

Nowadays, with the uncontrollable spurt of online jobs and business opportunities alike, people who want to make money online are more confused than ever. If the dilemma used to be just between finding an offline job or an online one, now, the problem has gotten bigger. People who want to make money now have to choose whether it is better to look for jobs, or to look for business opportunities instead. Both options are good prospects, especially with so many online money making opportunities that all pay well, anyway. However, you might want to look closer at business opportunities, because it just might bring more advantages to you than any job can. Here are some reasons why looking for business opportunities pay off better than looking for jobs do.

Control

This is already a given, as I’m sure you will agree. Starting your own business gives you more control over your money making activities. You don’t have to report or answer to anyone. You don’t have a boss, and everything you do for your business will reap direct benefits for you and not for someone else. You can take care of your business the way you want to, and do with it whatever you want. Of course, the challenge is greater, since there will be no one to blame in case your business fails. But, if you just tread carefully, you will certainly reap a lot of benefits from business opportunities than you can from jobs. And of course, you can expect to earn more, since you are your own boss.

Flexibility

Business opportunities give you more flexibility in terms of time, location, nature of business, and earnings. You decide when and where you want to work. If your business is online, you can go wherever you want, as long as there is Internet connection and you have your computer with you. Also, you can decide on the nature of your business. If you want to extend your business this way or that, you are free to do so. Most of all, how much you earn depends on you. You don’t have to work a bit too hard for that elusive promotion, and you can avoid the frustration while you’re waiting for a raise. As long as you manage your business properly, you will certainly make a lot of money from it. And you can increase your earnings anytime you want by adding a little extra effort.

Achievement

Finally, there are also some emotional benefits on these money making opportunities as well. Starting and owning your own business may already be part of your future goals. Now, with the endless stream of business opportunities online, you can start achieving that goal right away. And you can even do so with a minimal capital investment, which is made possible by online wonders.

After running through just some of the benefits of business opportunities, which one would you choose? Jobs, or business opportunities? Well, don’t be an employee forever! There is also no need to hesitate, if you really want to start a business. There are plenty of business opportunities online that you can definitely manage. Break free from the employee label – right now and venture into these money making opportunities!

Smart Business Ways To Liquidate Forklift Truck Businesses

Your business might be sinking and you are inept in finding an appropriate way to liquidate and dissolve it. Even pre packaging a sale and doing it all over again becomes a taxing task. What is one supposed to do in moments like these? Panic! Ponder! Perspire! Keep these 3Ps aside and focus on coming out of the situation. There are ways to close out your used forklift trucks business and do better things. As a Director of the company, the onus is on you to culminate and close out operations. You have the responsibility to ensure that the company further incurs no debt and is able to close out comfortably without any legal tangles coming into the fray.

A used fork lift trucks business has to be closed out in a very orderly fashion. A graceful exit is always better than a disgraced one. The most popular choice to stage an exit from a used forklift trucks business is by calling in an insolvency practitioner. The practitioner can be further told to call a meeting of creditors. He will prepare a statement of affairs, hold a meeting and deal with all procedural aspects involved in liquidation. This is to inform the creditors about the current status of the company and to tell them about the ways in which they can participate in dividends. This process is known as Creditors Voluntary Liquidation, CVL.

The personnel coming in and doing all these honors will charge a fee for their service, starting from somewhere around 5,000. There are several advertisements in which the personnel doing and handling the used forklift trucks business advertise, and one just has to follow this, trace them out and hire their service. These costs can be put into the assets possessed by the used forklift trucks company.

Directors often might feel like continuing with trading in their used forklift trucks business. A sale of assets can be arranged to a new company and a lease be reassigned by the landlord. So this leaves the situation like it was before and trading resumes with lesser assets. Mentioned above are some of the smart ways to ensure that the business gets dissolved and face is saved. The situation is normal and one does not have to strive to hard to put things into perspective and ensure that the situation is kept under control.